Comments on: Oracle, SAP, and Half-truths/Lies in News Releases http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/ Straight forward, common sense (or is it?) talk on marketing. Wed, 02 Dec 2009 18:24:43 +0000 http://wordpress.com/ hourly 1 By: hear hear and 1864 « Vendorprisey http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-777 hear hear and 1864 « Vendorprisey Tue, 28 Nov 2006 09:57:07 +0000 http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-777 [...] Just read Jason’s post. He is unhappy about software vendor mudslinging, and I agree with him.  I’ve suggested that the  software industry should remember-learn  some manners.  My marketing guru mate John would probably agree too. [...] [...] Just read Jason’s post. He is unhappy about software vendor mudslinging, and I agree with him.  I’ve suggested that the  software industry should remember-learn  some manners.  My marketing guru mate John would probably agree too. [...]

]]> By: funkmeister http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-693 funkmeister Tue, 31 Oct 2006 15:02:56 +0000 http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-693 I think that SAP is doing the right thing in not responding. Oracle wants SAP to. Oracle wants to be on the offense for a change. As it is, SAP owns the market and continues to dominate. I feel it would raise Oracle's brand more if SAP responded in a like manner while at the same time degrading the SAP brand. There's a certain class to not responding (although I would sue them for any direct lies). So, I disagree with Jeff on that. Jeff did have it right, though, in saying that Oracle's ads probably hurt them more than help. I think that SAP is doing the right thing in not responding. Oracle wants SAP to. Oracle wants to be on the offense for a change. As it is, SAP owns the market and continues to dominate. I feel it would raise Oracle’s brand more if SAP responded in a like manner while at the same time degrading the SAP brand. There’s a certain class to not responding (although I would sue them for any direct lies).

So, I disagree with Jeff on that. Jeff did have it right, though, in saying that Oracle’s ads probably hurt them more than help.

]]> By: theotherthomasotter http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-692 theotherthomasotter Tue, 31 Oct 2006 13:04:14 +0000 http://funkmeister.wordpress.com/2006/10/20/oracle-sap-and-half-truthslies-in-news-releases/#comment-692 John, Echoes my position exactly... Would be interested to see what you make of Jeff Nolan's post http://jeffnolan.com/wp/2006/10/30/for-the-record/ John,
Echoes my position exactly…
Would be interested to see what you make of Jeff Nolan’s post http://jeffnolan.com/wp/2006/10/30/for-the-record/

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